Run the Donuts

OBJECTIVE

Playing on Run the Jewels' regular hand imagery, I did a donut instead of a chain because in desperate moments I could see myself robbing someone of their donut(s) instead of their jewelry. I love donuts. Hence, Run the Donuts.

WORK DONE

Client: Run the Jewels

Role: Creative Direction and Illustration.

Flipping the RTJ graphic to something I'm more into was a fairly easy and fun task.

PROCESS

I honestly did this piece for my own pleasure. There was nothing more to it than I really like donuts and RTJ. I was lucky that El-P of RTJ saw it and loved it. From there, we figured out how we could work together.

FINAL THOUGHTS

Donuts + RTJ = Win.